General Manager, North America
Andrew is the Chief Operating Officer for Fjord’s global team, facilitating and supporting its designers in the creation of world-class design work. He is also the General Manager for Fjord North America.
Andrew is ultimately responsible for ensuring that Fjord builds its offering capabilities carefully and efficiently both within its existing studios and in its geographic expansion globally. This specifically includes the identification, attraction and retention of world-class talent and the creation of a working environment that supports the design culture Fjord has developed over the last 14 years. His efforts are essential to ensuring the right systems, structures and processes are in place to enable designers to do their best work. The operations functions within Fjord are there to support the design family, as simply and elegantly as possible.
As Fjord continues to grow in terms of studios as well as geographically, Andrew ensures we maintain our standards, structures and processes and remain focused on building the Fjord culture as a cohesive group.
Prior to joining Fjord, Andrew worked in industries spanning law, mining, corporate finance and technology, in both multinational listed and start-up environments, across finance, HR, marketing and international operations. He remains delighted to be part of a digital design group, building and expanding its capabilities in the quest to be the foremost design and innovation partner for the world’s leading companies.
A born and bred South African, Andrew spent 10 years in London building start-ups and has been based in New York since 2010, supporting the development Fjord in the US. When he is not problem solving at Fjord, he is working on another challenge: getting his colleagues, wife and two children to play competitive squash with him.